About Us

Welcome to the Official No Lab Coat Required Shop!

My name is Johnny Cole Dickson, my mission is simple: to add insight, broaden perspectives and explore the nuance of topics impacting us daily by making optimistic health science videos.

If you're reading this, you're changing the world. Don't believe me? Consider this, it starts with one. One impacts another, and another impacts another. Like dominoes, everyone becomes inspired, if you get just one person to broaden their perspective (even by one degree) you're changing the world!

The apparel sold here represents an attitude!

The Do More Listening Hat is for the open-minded critical thinker who sees the world in a unique, optimistic lens. They never yield to adversity, they're solution finders. They also happen to be a hat person.

The Book-ish Hoodie is for the studious, they know a thing or two about a thing or two. They know how to add value to the world. They're self-aware, intelligent and resolute. They likely have a quirky name for their pet or even their car. (seriously).

The Classic No Lab Coat Required Tee is for the ambitious go-getters. They discover their own path and OWN it! They envision and they execute. They're purposeful and passionate. They're also quick-studies; the type to learn a new skill in just 2 weeks.